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Does BOM BOM's diet follow BARF or PMR principles?

PMR, BARF, NRC

Written by SUPPORT

PMR (Prey Model Raw) and BARF (Biologically Appropriate Raw Food) are both natural feeding principles for companion animals.

PMR is a feeding method that mimics the way wild predators consume whole prey, emulating the natural ratio of muscle meat, fat, bone, and organ meat found in prey animals. There is little-to-no vegetable content in PMR diets.

BARF is similar to PMR but also incorporates plant-based ingredients such as vegetables, starches and fruits.

BOM BOM's natural diet borrows the best of both principles (maximising bioavailability, nutrient content and promoting better gut health). In addition to BOM BOM's base ingredients (bones, offal, meat and fish), non-starchy, low-sugar plant content is also carefully selected to meet the nutritional and probiotic needs of modern companion animals. BOM BOM's in-house nutrition specialists as well as external veterinary and nutrition experts ensure that our diets meet NRC (National Research Council)'s daily nutrient guidelines. Every meal is formulated on a pet's individual needs, life stages, allergies and energy requirements.

In addition, BOM BOM's range of Add-On products allow for greater trialling and meal ingredient flexibility, fed as toppers.

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